The Swiss watch and clock industry had its beginnings in Geneva

in Watch

The Swiss watch and clock industry had its beginnings in Geneva, in the middle of the Sixteenth Century when reforms brought about by Jean Calvin prevented the wearing of jewellery. In response, the watchmaking industry expanded to incorporated ever more intricate and innovative designs and by the close of the century watchmakers in Geneva had already gained a reputation for designing and constructing high quality time pieces. In 1601, the Watchmakers Guild of Geneva, the first of its kind to be established was set up. Because Geneva began to become somewhat overcrowded by watchmakers during this period, many decided to leave Geneva for the Jura Mountains, where Daniel Jeanrichard, a young goldsmith, introduced labour into watchmaking.
Around this period, two of the most notable brand names in Switzerland’s watch making history came into being: Baume and Mercier, and Tissot. The former was founded in 1830, and is a long-established supplier of sports watches. There are now two hundred and twenty distributors of Baume and Mercier watches worldwide, and the company has since become a member of the American Watch Guild. The company has consistently pioneered new designs, producing models such as the Hampton and the Riviera Baumematik, both of which are closely associated with luxurious holiday resorts on the US East Coast. Today Baume and Merciercontinue to combine five centuries of watchmaking excellence with glamour and innovative technology.
Another classic Swiss brand name associated with classic style, Tissot, was founded in 1853 by Charles-Emile Tissot and Charles-Félicien Tissot. Since then, the company has continued to become part of the largest watch distributor in the world, although its headquarters are still based at their original location in Le Locle, Switzerland. In the 1980s the Tissot Omega line of watches was introduced. This particular line continues to be one of the most highly desired designs of watches made by the company to this day.
According to economic analysts, the Swiss watch industry waned to some extent during the seventies, affected as it was by the economic crisis and its exclusion from the electronic revolution. Despite this, one particular brand managed to emerge as one of the most successful brands in the watch making industry prior to its structural reconversion. In 1976 Raymond Weil set up his eponymously named watch company, which to this day remains one of the last remaining independent watch making companies in the country. The watches are recognised for their inventive use of materials and ground breaking technology while at the same time retaining a respect for Switzerland’s long heritage with regards to creating time pieces. Around the time of the industry’s reinvention, Raymond Weil also underwent something of a revival, adopting the slogan “independence is a state of mind”, a possible reference to the Raymond Weil company’s status as independent from merging with other companies and remaining true to its roots in Switzerland.

Author Box
ansari786 has 1 articles online
Add New Comment

The Swiss watch and clock industry had its beginnings in Geneva

Log in or Create Account to post a comment.
     
*
*
Security Code: Captcha Image Change Image
This article was published on 2011/01/10